Updating your business portraits can sometimes be a daunting experience. Have a think about where you foresee your career path heading. And how that may impact how your images are used, or the message you convey.
This is something that a lot of people don’t always consider when updating their business portraits.
It’s important to have an image, or images that you can grow into as you evolve in your career.
Whether that means you want to move into a more executive level role, or if you plan to move into a freelance or consulting position. It’s a really good idea to think ahead and plan for an image that will represent the path you are planning for.
How will you use the images?
Only for LinkedIn? Do you give talks, submit to journals or abstracts?
Discussing how you will use these images will really help you to get clear on the message you want to convey.
One of the greatest compliments my past clients can pay me is by sending referrals.
I have been very lucky to receive these referrals of friends and family who are looking for a photographer to suit their needs.
Holly from WIMDI (Women in Male Dominated Industries), was one of my first clients when I moved to Vancouver a few years ago. And this year, she brought her partner Bob to the studio to update his business portraits.
I chatted with Bob during the consultation process to get an idea of what he intended to use the images for. The kind of vibe or feeling he wanted to convey.
And also, to find out where he sees himself moving professionally in the next couple of years.
We worked out that this session would benefit from a mix of smart business attire, both with and without a tie on a lighter background.
This was decided after having a chat about where Bob aspires to move his career path. And also taking into consideration possible uses for the images he would end up selecting.
Our take on the GQ shoots that inspired some of our pose choices.
You can find Bob on LinkedIn by clicking the icon
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